New Outdoor Channel CEO: Broader Horizons are Underway

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Cam Edwards speaks with Tom Hornish, the new chief executive officer of the Outdoor Channel, about exciting new programming that is coming to the Outdoor Channel line-up. Hornish says that he and the board of directors are looking to bring in new viewers by expanding shows that build up drama and competition for those audience members who are interested in the outdoor sports, but not necessarily the hardcore hunter or adventurer. Originally aired 3/23/2012.